Creative Brief Training

The cornerstone of a successful client-agency partnership is great creative that drives a client’s business. And the best way to promote business-driving creative is through effective client briefings and feedback.
Pile and Company’s Creative Brief Training provides clients with best practices and customized training for creative briefings, delivering feedback to the agency and often includes:
A program designed and implemented for key client stakeholders involved in briefing and critiquing work from agency partners
Onsite, interactive workshops to encourage open learning
Feedback and participation by select agency personnel
Facilitation of workshops to garner candid feedback from both sides
Best practices and processes gleaned from Pile’s deep experience with clients and agencies on what works and what doesn’t in the creative process
Contact us or call Meghan McDonnell at 617.587.3937 to learn more.
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Pile and Company provides agency search, agency performance evaluation, agency compensation and more to global and national marketers.

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